Last updated: April 20, 2026
Table of Contents
- What technologies are used?
- Types of cookies
- Specific cookies we use
- How to manage cookies and pixels
- Other information
I. What Technologies Are Used?
Cookies
We use cookies, which are small text files that a user’s browser saves on the user’s computer or mobile device when visiting our website. This allows the website to recognize the user’s device on future visits to the website. Cookies are widely used in order to make websites work, or work more efficiently, as well as to provide information to the owners of the site.
Important: Cookies on our website are not aimed at spying on users, do not follow everything the user does, and are not malicious codes or viruses. They are standard web technologies used to improve user experience and website functionality.
Tracking Pixels
We also use tracking pixels (also known as web beacons), which are graphics with dimensions of 1×1 pixels that are loaded when visiting a website. We use pixels on our website to understand how users interact with our content and to support our marketing and analytics activities. They are used to track the activity of a user on a website. When a user visits our website, the pixel sends a request to a server to record the user’s activity. This request is typically sent in the form of an HTTP request, and it may include information such as:
- The user’s IP address
- The time and date of the request
- The type of web browser being used
- The visited page
- Referring website URL
- Device type and screen resolution
Tracking pixels help us understand how users interact with our Platform, measure the effectiveness of our content and advertising, and support our marketing activities.
Local Storage
We also use local storage, a standard web technology that allows websites to store information locally within a web browser. Unlike cookies, this data is not automatically sent to our servers with every request. We use local storage to improve the user’s experience, for example, by temporarily saving data during multi-step forms (like our onboarding process) so users don’t lose their progress.
II. Types of Cookies
There are various types of cookies depending on their function, duration, or source.
Cookies by Function
a) Technical (Necessary) Cookies
Technical (necessary) cookies enable core functionality such as security, network management, and accessibility. These cookies are essential for the functioning of the website and cannot be disabled.
A user can set their browser to block these cookies or send a warning about them, but this may cause some parts of the Platform not to work properly. Those cookies do not store any information that might identify the user personally.
Consent requirement: 
No consent required (essential for website operation)
Examples of what technical cookies do:
- Store your cookie consent preferences
- Remember your login status during a session
- Maintain website security during your session
- Enable secure access to password-protected areas
- Balance server load for website performance
- Detect security threats and prevent fraud
b) Functional Cookies
Functional cookies enable the website to provide enhanced functionality and personalization. These cookies allow the website to remember user information such as language preference, regional location, or customized settings.
Consent requirement: 
User consent is required for functional cookies.
Examples of what functional cookies do:
- Remember your language preference
- Store your region or timezone
- Recall your previous choices (e.g., font size preferences)
- Remember veterinarian specialization filters
c) Analytics/Statistical Cookies
We use analytics/statistical cookies to help us improve our website by collecting and reporting information on how it is being used. We use this information to better understand how our users engage with the Platform and to improve the services we provide.
These cookies collect information about how users interact with our website in a way that is not intended to directly identify individual users. The information collected includes:
- The number of visitors to the site
- Where visitors found the website (referring sources)
- The pages visited
- Time spent on each page
- Bounce rates and exit pages
- Geographic location (country/region level)
- Device and browser information
Important: These cookies are configured to collect information in a way that is not intended to directly identify individuals. Where possible, analytics data is aggregated or pseudonymized, but some data (such as IP addresses) may be processed by third-party providers in accordance with their own privacy policies.
Consent requirement: User consent is required for analytics cookies.
d) Marketing Cookies
Marketing cookies are used to track visitors across websites and display content that is relevant to them. These cookies may be set by our marketing partners to build a profile of your interests and show you relevant advertisements on other websites.
Consent requirement: User consent is required for marketing cookies.
Examples of what marketing cookies do:
- Track your visits to our website
- Note which pages and services you view
- Measure the effectiveness of our advertising campaigns
- Enable retargeting advertisements
- Share information with advertising partners
Cookies by Duration
a) Session Cookies
Session (or temporary) cookies are removed from the user’s computer after their Internet browser is closed. Through them, websites store temporary data, such as:
- Your current browsing session
- Items in your shopping cart during the session
- Form data you’re currently entering
- Authentication status during your visit
Consent requirement: Depends on the function (technical session cookies do not require consent; functional session cookies do)
Duration: Automatically deleted when you close your browser
b) Persistent Cookies
Persistent cookies are cookies saved on a user’s computer and are not deleted automatically when the browser is closed. These cookies are used to remember information across visits, such as:
- Language preferences
- Cookie consent preferences
- Login credentials (if “Remember Me” is selected)
- Personalization settings
This way, a user does not have to enter this information during each visit.
Consent requirement: Depends on the function (technical persistent cookies do not require consent; functional/analytics/marketing persistent cookies do)
Duration: Varies depending on the specific cookie (see Section III below for specific durations)
Cookies by Source
a) First-Party Cookies
First-party cookies are cookies set by the website a user is currently visiting (in this case, vetifier.com and our subdomains like app.vetifier.com etc.). These cookies can be session or persistent, depending on the user’s selected preferences and the cookie’s purpose. Only our website can read these cookies.
With these cookies, we can store data that we will use again the next time you visit our website to improve your experience and provide personalized functionality.
Examples:
- cmplz_* cookies (cookie consent management)
- wordpress_test_cookie (browser cookie test)
- KEYCLOAK_SESSION (authentication session)
b) Third-Party Cookies
Third-party cookies come from domains other than the website the user is currently visiting. These cookies are set by external services integrated into our website, such as analytics providers, advertising networks, or social media platforms.
Important: Third-party cookies are subject to the privacy policies of those third parties, over which we have no control. We carefully select third-party services that comply with data protection regulations (GDPR, CCPA, etc.).
Our website uses the following third-party cookies:
- Google Analytics (analytics and statistics)
- Stripe (payment processing and fraud detection)
- Marketing platforms (advertising and campaign tracking)
- hCaptcha / Cloudflare (bot prevention during payment processing)
For more information about how third parties use cookies, please refer to their respective privacy policies (links provided in Section III below).
III. Specific Cookies We Use
Below is a detailed list of cookies and tracking technologies used on the Vetifier Platform:
Technical/Necessary Cookies — Website (vetifier.com)
| Cookie Name | Provider | Purpose | Duration | Type | Consent Required |
|---|---|---|---|---|---|
| cmplz_banner-status | Complianz | Records whether the cookie consent banner has been dismissed | 1 year | Technical | No (consent management) |
| cmplz_consented_services | Complianz | Stores which specific services the user consented to | 1 year | Technical | No (consent management) |
| cmplz_functional | Complianz | Records user’s consent choice for functional cookies | 1 year | Technical | No (consent management) |
| cmplz_marketing | Complianz | Records user’s consent choice for marketing cookies | 1 year | Technical | No (consent management) |
| cmplz_preferences | Complianz | Records user’s consent choice for preference cookies | 1 year | Technical | No (consent management) |
| cmplz_statistics | Complianz | Records user’s consent choice for statistics cookies | 1 year | Technical | No (consent management) |
| cmplz_policy_id | Complianz | Records which version of the cookie policy was consented to | 1 year | Technical | No (consent management) |
| wordpress_test_cookie | WordPress | Tests whether the browser accepts cookies | Session | Technical | No |
Technical/Necessary Cookies — Authentication (login.vetifier.com)
| Cookie Name | Provider | Purpose | Duration | Type | Consent Required |
|---|---|---|---|---|---|
| AUTH_SESSION_ID | Keycloak | Identifies the current authentication session | Session | Technical | No |
| AUTH_SESSION_ID_LEGACY | Keycloak | Legacy browser fallback for AUTH_SESSION_ID | Session | Technical | No |
| KC_RESTART | Keycloak | Stores data to restart the authentication flow if interrupted | Session | Technical | No |
| KEYCLOAK_IDENTITY | Keycloak | Stores the authenticated user’s identity token | Session | Technical | No |
| KEYCLOAK_IDENTITY_LEGACY | Keycloak | Legacy browser fallback for KEYCLOAK_IDENTITY | Session | Technical | No |
| KEYCLOAK_SESSION | Keycloak | Maintains the single sign-on session across services | 24 hours | Technical | No |
| KEYCLOAK_SESSION_LEGACY | Keycloak | Legacy browser fallback for KEYCLOAK_SESSION | 24 hours | Technical | No |
These cookies are set by our authentication provider (Keycloak) on login.vetifier.com and are essential for secure login and session management. The “LEGACY” variants ensure compatibility with older browsers that do not support modern cookie attributes.
Functional Cookies
| Cookie Name | Provider | Purpose | Duration | Type | Consent Required |
|---|---|---|---|---|---|
| (none currently in use) | — | No functional cookies are currently set. This section will be updated when functional cookies are implemented. | — | Functional | Yes |
Analytics/Statistical Cookies (Third-Party)
| Cookie Name | Provider | Purpose | Duration | Type | Consent Required |
|---|---|---|---|---|---|
| _ga | Google Analytics | Distinguishes unique users and generates statistical data | 2 years | Analytics | Yes |
| _ga_[container-id] | Google Analytics 4 | Used by Google Analytics 4 to persist session state | 2 years | Analytics | Yes |
| _gid | Google Analytics | Distinguishes unique users | 24 hours | Analytics | Yes |
| _gat | Google Analytics | Used to throttle request rate | 1 minute | Analytics | Yes |
Google Analytics Privacy Policy: https://policies.google.com/privacy
Google Analytics Opt-Out: https://tools.google.com/dlpage/gaoptout
Marketing Cookies (Third-Party)
| Cookie Name | Provider | Purpose | Duration | Type | Consent Required |
|---|---|---|---|---|---|
| _fbp | Facebook Pixel | Tracks visits to the website from Facebook ads and measures ad performance | 90 days | Marketing | Yes |
| fr | Used by Facebook for advertising and retargeting | 90 days | Marketing | Yes |
Facebook Privacy Policy: https://www.facebook.com/privacy/explanation
Facebook Cookie Policy: https://www.facebook.com/policies/cookies
Payment Processing Cookies (Third-Party — Stripe and hCaptcha)
| Cookie Name | Provider | Purpose | Duration | Type | Consent Required |
|---|---|---|---|---|---|
| __stripe_mid | Stripe (checkout.stripe.com) | Fraud detection and prevention | 1 year | Technical/Security | No (fraud prevention) |
| __stripe_sid | Stripe (checkout.stripe.com) | Processing secure payments | 30 minutes | Technical | No (payment processing) |
| m | Stripe (m.stripe.com) | Fraud detection and device fingerprinting | 1 year | Technical/Security | No (fraud prevention) |
| __cf_bm | Cloudflare / hCaptcha (hcaptcha.com) | Bot management during payment verification | 30 minutes | Technical | No (bot prevention) |
| hmt_id | hCaptcha (api.hcaptcha.com) | Device fingerprint for bot detection during payment | 30 days | Technical | No (bot prevention) |
Stripe Privacy Policy: https://stripe.com/privacy
Stripe Cookie Policy: https://stripe.com/cookies-policy/legal
hCaptcha Privacy Policy: https://www.hcaptcha.com/privacy
Tracking Pixels Used
| Pixel Name | Provider | Purpose | Data Collected | Consent Required |
|---|---|---|---|---|
| Google Analytics Pixel | Website traffic and user behavior analysis | IP address, browser type, pages visited, time on site | Yes |
|
| Facebook Pixel | Ad performance tracking and retargeting | Page views, events, device information | Yes |
IV. How to Manage Cookies and Pixels
You have several options to manage and control cookies and pixels on our website.
Option 1: Cookie Consent Banner (Recommended)
When you first visit our website, a cookie consent banner will appear at the bottom of the page. This banner allows you to:
- Accept All Cookies: Consent to all cookie categories (Technical, Functional, Analytics, Marketing)
- Reject Non-Essential Cookies: Only allow Technical/Necessary cookies
- Customize Settings: Choose which cookie categories to enable using slider controls
To change your cookie preferences later:
- Click on the “Cookie Settings” link in the website footer
- Adjust the slider/checkmark for each cookie category to “On” or “Off”
- Click “Save and Close” to apply your preferences
Important: Technical/Necessary cookies cannot be turned off as they are essential for the Platform to function. If you disable these through your browser settings, some parts of the website may not work properly.
Option 2: Browser Settings
Most internet browsers are set to accept cookies and pixels by default. However, you can configure your browser to refuse or delete cookies. Below are links to cookie management instructions for popular browsers:
- Google Chrome: https://support.google.com/chrome/answer/95647
- Mozilla Firefox: https://support.mozilla.org/en-US/kb/enhanced-tracking-protection-firefox-desktop
- Safari (macOS): https://support.apple.com/guide/safari/manage-cookies-sfri11471/mac
- Safari (iOS): https://support.apple.com/en-us/HT201265
- Microsoft Edge: https://support.microsoft.com/en-us/microsoft-edge/delete-cookies-in-microsoft-edge-63947406-40ac-c3b8-57b9-2a946a29ae09
- Opera: https://help.opera.com/en/latest/web-preferences/#cookies
Note: If you choose to block or delete cookies through your browser settings:
- You may need to adjust these settings each time you visit our website
- Some features of the Platform may not function properly
- You may have a degraded user experience
Option 3: Third-Party Opt-Out Tools
You can also manage third-party advertising cookies through industry opt-out programs:
- Your Online Choices (EU): https://www.youronlinechoices.com/
- Digital Advertising Alliance (USA): https://optout.aboutads.info/
- Network Advertising Initiative (USA): https://optout.networkadvertising.org/
Google Analytics Opt-Out
To opt out of Google Analytics tracking specifically, you can install the Google Analytics Opt-out Browser Add-on:
- Download: https://tools.google.com/dlpage/gaoptout
Mobile Device Settings
On mobile devices (iOS and Android), you can manage cookies and tracking through your device settings:
iOS (iPhone/iPad):
- Go to Settings > Safari
- Toggle “Prevent Cross-Site Tracking” on
- Tap “Block All Cookies” if you want to disable all cookies (not recommended)
Android:
- Open Chrome browser
- Tap Menu (three dots) > Settings > Privacy and Security
- Select “Cookies” and choose your preference
V. Other Information
Link to Privacy Notice
For more comprehensive information about what personal data we are processing, for what purposes, on what legal basis, with whom we share user data, how long we keep it, and your privacy rights, please read our Privacy Notice at:
https://www.vetifier.com/privacy-policy
The Privacy Notice provides detailed information about:
- Data controller identity and contact information
- Categories of personal data we collect
- Legal basis for processing under GDPR (Article 6), as well as an explanation of how we collect, use, disclose, and retain personal information in line with applicable US state privacy laws (such as CCPA/CPRA)
- Data retention periods
- Third-party service providers and data recipients
- International data transfers
- Your privacy rights (access, rectification, erasure, etc.)
- How to file complaints with supervisory authorities
Children’s Privacy
Our Platform is not directed to individuals under 18 years of age. We do not knowingly collect personal information from children through cookies or any other means. If you believe we have inadvertently collected information from a child, please contact us immediately at privacy@vetifier.com.
Changes to This Cookie Notice
We may update this Cookie Notice from time to time to reflect changes in:
- The cookies we use
- Legal or regulatory requirements
- Our business practices
- Technology advancements
When we make changes, we will update the “Last updated” date at the top of this notice. If we make material changes, we may provide additional notice (such as a prominent announcement on our website or email notification).
We encourage you to review this Cookie Notice periodically to stay informed about how we use cookies.
Do Not Track Signals
Some browsers include a “Do Not Track” (DNT) feature that signals to websites you visit that you do not want your online activity tracked. Currently, there is no industry standard for how to respond to DNT signals. At this time, our website does not respond to DNT browser signals. However, you can use the cookie management options described in Section IV above to control cookies.
Contact Us
If you have questions or concerns about this Cookie Notice, how we use cookies, or wish to exercise your cookie preferences, you may contact us using the following methods:
Email: privacy@vetifier.com
(Primary contact for all privacy and cookie-related inquiries)
Mailing Address:
For inquiries related to Americas operations:
Vetifier Inc.
2093 PHILADELPHIA PIKE #1177
CLAYMONT, DE 19703
UNITED STATES OF AMERICA
For inquiries related to European operations:
Vetifier doo Beograd
Brzakova 22
Belgrade, Republic of Serbia
General inquiries: office@vetifier.com
Response timeframe: We will respond to all cookie and privacy inquiries within 30 days of receipt.
Summary
This Cookie Notice is provided in compliance with:
- ePrivacy Directive (Directive 2002/58/EC as amended)
- GDPR (General Data Protection Regulation)
- Serbian Law on Personal Data Protection
- CCPA (California Consumer Privacy Act)
- Other applicable data protection laws
Key Points:
- We use 4 types of cookies: Technical (necessary), Functional, Analytics, and Marketing
- Technical cookies do not require consent; all others do
- You can manage cookies through our cookie banner, browser settings, or third-party opt-out tools
- We use both first-party and third-party cookies
- Third-party cookies include Google Analytics, Facebook Pixel, Stripe, and hCaptcha
- All cookies are listed with specific purposes and durations
- You can withdraw consent at any time without affecting service quality
Your privacy is important to us. We are committed to transparency about our use of cookies and tracking technologies.
